How do they do it?

Hunter spotted a litre of bottled fizzy water at Somerfield's Soho branch for just 19p. How the devil can they make a profit from that? Are they fizzing up tap water?


James said...

It might be a loss leader. The weather is hot so people come in to get water and buy some other things 'cos it's cheap.

Anonymous said...

Ban bottled water! it's a menace.

electro-kevin said...

Bottled water. Environmental disaster.

As is fashion and ironing.

But your innitial question - agree, loss leader.

Hi, Justin.